GEO / AI Search Readiness
How AI-built sites should add entity trust signals
Entity trust signals help both search engines and answer engines understand who the site is for and why it is credible.
Problem
AI-built sites often have useful pages but weak About, Contact, source, and schema context.
Symptoms
- The site has no clear owner or audience.
- Pages lack source attribution.
- Structured data is missing or inconsistent.
How to diagnose
- Review About and Contact pages.
- Check organization, article, product, or FAQ schema where relevant.
- Look for outbound source and citation patterns.
How to fix
- Add clear site identity.
- Include source-backed explanations.
- Use structured data that matches the content type.
How Search Lighthouse helps
Search Lighthouse scores GEO readiness from entity clarity, trust signals, structured data, and citation patterns.
Related guides
How to add source and citation blocks for AI search
Source blocks make claims easier to verify and reuse in AI-generated answers.
What makes a page citation-ready for ChatGPT and Gemini
Citation-ready pages make the answer, evidence, and source identity clear.
How to improve GEO readiness without keyword stuffing
GEO readiness improves when pages become clearer and more trustworthy, not when they repeat more keywords.